Marketing Data Analyst

Job Title:

Marketing Data Analyst

Job Description

We're Concentrix. The intelligent transformation partner. Solution-focused. Tech-powered. Intelligence-fueled.

The global technology and services leader that powers the world’s best brands, today and into the future. We’re solution-focused, tech-powered, intelligence-fueled. With unique data and insights, deep industry expertise, and advanced technology solutions, we’re the intelligent transformation partner that powers a world that works, helping companies become refreshingly simple to work, interact, and transact with. We shape new game-changing careers in over 70 countries, attracting the best talent.

The Concentrix Technical Products and Services team is the driving force behind Concentrix’s transformation, data, and technology services. We integrate world-class digital engineering, creativity, and a deep understanding of human behavior to find and unlock value through tech-powered and intelligence-fueled experiences. We combine human-centered design, powerful data, and strong tech to accelerate transformation at scale. You will be surrounded by the best in the world providing market leading technology and insights to modernize and simplify the customer experience. Within our professional services team, you will deliver strategic consulting, design, advisory services, market research, and contact center analytics that deliver insights to improve outcomes and value for our clients. Hence achieving our vision.

Our game-changers around the world have devoted their careers to ensuring every relationship is exceptional. And we’re proud to be recognized with awards such as "World's Best Workplaces," “Best Companies for Career Growth,” and “Best Company Culture,” year after year.

Join us and be part of this journey towards greater opportunities and brighter futures.

JOB SUMMARY

We are seeking a Marketing Data Analyst to support data-driven marketing initiatives by transforming complex datasets into actionable business insights. This role will work closely with clients and internal teams to analyze campaign performance, identify customer behavior trends, and develop presentations that clearly communicate findings and recommendations. The ideal candidate has hands-on experience with SQL or SAS, marketing analytics, and creating client-facing reports and PowerPoint presentations.

Responsibilities

• Develop analytical solutions and reporting strategies to support client marketing initiatives and business objectives
• Perform quantitative analysis, customer segmentation, predictive modeling, and campaign performance measurement using SQL, SAS, or similar tools
• Analyze large datasets from multiple sources to identify trends, insights, and opportunities for campaign optimization
• Create client-facing presentations in PowerPoint and translate analytical findings into clear business recommendations
• Partner with Program Management and IT teams to support data architecture analysis and improve marketing program effectiveness

Qualifications

• 2+ years of experience in marketing analytics, business analytics, or data analysis roles
• Hands-on experience with SQL and/or SAS for data extraction, analysis, and reporting
• Advanced proficiency in Microsoft Excel and PowerPoint, including development of executive-level presentations
• Experience with statistical analysis, regression modeling, segmentation, testing methodologies, and campaign measurement
• Experience with Salesforce, Einstein Analytics, Datorama, Snowflake, Oracle, or SQL Server is preferred
• Bachelor’s degree in Analytics, Statistics, Marketing, Business, Computer Science, or a related field

Location:

MEX Work-at-Home

Language Requirements:

English (Required)

Time Type:

Full time