Marketing Operations Manager

This is a full-time role as a Marketing Operations Manager, located onsite in New York, NY.

We’re looking for a highly technical, detail-oriented operator to build and own the marketing infrastructure, systems, and data that make our GTM engine measurable, scalable, and revenue-driven. This is a foundational operations role: you will directly influence data accuracy, campaign velocity, funnel visibility, and pipeline attribution.

You’ll sit at the intersection of Marketing, Sales, and RevOps, ensuring clean data, reliable attribution, and scalable systems that enable every GTM function to execute faster and smarter. You’ll own how we answer the most important question in marketing: “Where is our pipeline coming from, and what is actually working?”

This is not a “maintain the tools” role. This is the backbone of the marketing engine. You will build systems from scratch, ensure data integrity across the funnel, and enable PMM, Content, Growth, and Field Marketing to execute at the highest level.

You will work directly with the founding team to design and build the future of the financial compliance system. We pride ourselves on having a culture that rewards impact and success generously. We’re focused first and foremost on empowering each other to do our best work, today and into the future. You’ll be on a team that works incredibly hard and seeks other exceptional people excited to do the same.

Responsibilities

First week:

• Learn our ICP, target accounts, GTM motions, and marketing stack end-to-end
• Audit existing marketing automation, CRM configuration, and data infrastructure
• Map the current lead lifecycle: routing, scoring, enrichment, and attribution
• Identify gaps in data accuracy, campaign tracking, and funnel reporting
• Align with Sales, RevOps, and Marketing leadership on system priorities

First month:

• Establish clean lead/account mapping and reliable attribution across channels
• Build or rebuild core dashboards for funnel visibility and campaign performance
• Ship campaign tracking frameworks that connect marketing activity to pipeline
• Implement or optimize lead routing, scoring, and enrichment workflows
• Define baseline metrics across data accuracy, campaign velocity, and SLA adherence
• Partner with Growth and PMM to streamline campaign launch processes

First 3 months & beyond:

• Drive measurable improvements in data accuracy, attribution reliability, and campaign velocity
• Ensure leadership fully trusts the data, no debates on numbers
• Automate repeatable workflows across lead management, campaign ops, and reporting
• Build a single source of truth for Marketing, Sales, and RevOps
• Enable campaigns to launch quickly without breaking systems
• Continuously optimize funnel visibility, forecasting alignment, and performance tracking

About You

• Builder, not maintainer: You’ve built marketing infrastructure from scratch, not just inherited and managed it
• Revenue-minded: You think in pipeline, attribution, and funnel conversion, not just system uptime
• Obsessively detail-oriented: You care deeply about data accuracy and integrity at every level
• Technical + strategic: You know the tools inside-out but also understand how marketing drives revenue
• Operator: You move fast, ship workflows, and continuously improve systems
• All-in: You want to build a category-defining company

Qualifications

• 4–7 years of experience in B2B SaaS marketing operations or growth operations
• Hands-on experience with HubSpot (required) and familiarity with Salesforce or similar
• Strong understanding of funnel metrics, lifecycle stages, and attribution models (first-touch, multi-touch, etc.)
• Experience building dashboards, reporting systems, and campaign tracking frameworks
• Experience with lead routing, scoring, and data enrichment workflows
• Strong analytical skills, can translate data into actionable GTM insights
• Experience building systems end-to-end, not just maintaining them

Strong bonus:

• Experience in fintech, compliance, or complex B2B sales environments
• Experience supporting ABM or outbound-heavy GTM motions
• Familiarity with tools like Clay, Clearbit, ZoomInfo, or similar enrichment platforms
• Experience working closely with RevOps and Sales leadership
• SQL or data modeling experience
• Background at companies with strong ops and data culture

Benefits

• 401k (100% match up to 6%)
• Healthcare, dental, vision.