- Clera
- Berlin, BE
- Full-Time
- 29 days ago
- €60,000 – €70,000
Founding GTM Engineer.
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Founding GTM Engineer: our view in 3 lines...
- The Role:This is a founding sales role for someone helping an early-stage AI healthtech startup sell to veterinary practices and build its go-to-market motion.
- The Person:The person will prospect and close veterinary practices, run outreach across email, LinkedIn, phone and events, manage the CRM, test messaging, and share customer feedback with the team.
- Requirements:The role needs 2+ years in sales, business development, or GTM roles, plus full-cycle B2B sales experience, Salesforce, HubSpot or Pipedrive, and multi-channel outreach.
About the role
About the Role
This is a founding sales role at an early-stage AI healthtech startup focused on the veterinary industry. You'll join the founding team from day one to build the sales engine from scratch, with a clear path toward an Account Executive position — shaping how the company reaches and scales with veterinary practices.
What You'll Do
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Independently prospect and close veterinary practices end-to-end, from target identification through deal closure.
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Develop and continuously refine outreach strategies across email, LinkedIn, phone, and events.
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Build and maintain strong customer relationships focused on retention, upsells, and referrals.
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Own the CRM from day one, maintaining clean pipelines, reliable data, and clear reporting.
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Run structured A/B tests to identify the most effective channels, segments, and messaging.
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Feed market and customer feedback directly to the product and founding team.
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Contribute to hiring, training, and onboarding future sales team members.
What We're Looking For
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2+ years in sales, business development, or GTM roles with direct responsibility for pipeline generation and closing.
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Demonstrated full-cycle B2B sales experience: prospecting, qualification, negotiation, and closing — B2B SaaS or enterprise software preferred.
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Proficiency with CRM platforms such as Salesforce, HubSpot, or Pipedrive, including pipeline management and reporting.
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Hands-on experience with multi-channel outreach: email campaigns, LinkedIn prospecting, cold calling, and event-based sales.
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Experience designing and running sales messaging and channel experiments to surface high-performing segments.
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Ability to translate customer conversations into actionable product insights.
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Experience building or documenting sales processes and playbooks at an early-stage company.
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Background in healthcare, veterinary, or regulated professional services is a strong plus.
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Experience selling AI or SaaS products to SMB or mid-market customers is a plus.
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Entrepreneurial mindset — moves fast, takes ownership, and thrives in ambiguity.
Compensation & Benefits
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Salary: €60,000 – €70,000 per year
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Visa sponsorship: Not available
Location
On-site in Berlin, Germany. This role is in-person with the founding team; remote or hybrid arrangements are not offered.
