Product Manager, Buyer Experience – IAA

About the Role

RB Global / IAA is seeking an experienced Product Manager to own the end-to-end buyer experience within our digital automotive marketplace. This role focuses on helping customers search, evaluate, and purchase vehicles online through intuitive, data-driven product experiences.

You will work cross-functionally with Engineering, Design, Data, and Marketing to improve search, SEO, personalization, and merchandising capabilities. The ideal candidate combines strong analytical and technical skills with a deep understanding of user behavior and online commerce.

This is a high-impact role shaping the strategic direction of our buyer-facing marketplace.

What You’ll Do

• Own and evolve the buyer journey across search, browse, and purchase experiences

• Use data, experimentation, and customer insights to drive product decisions

• Partner closely with Engineering, Design, and Marketing to deliver product improvements

• Build and execute a product roadmap aligned with RB Global growth objectives

• Leverage AI/ML to enhance search, recommendations, personalization, and merchandising

• Monitor product performance using analytics tools (e.g., Google Analytics, experimentation platforms)

• Translate insights into clear product requirements, user stories, and backlogs

• Identify and prioritize opportunities that improve engagement and conversion

• Ensure high product quality by staying deeply involved in delivery and releases

• Communicate progress, risks, and trade-offs clearly to stakeholders

• Balance scope, priority, technical risk, and business impact across initiatives

What Success Looks Like

• A clear, executed roadmap that drives buyer engagement and revenue

• Improved search and discovery performance

• Strong cross-functional alignment and predictable delivery

• Data-informed decisions that result in measurable business value

• A seamless and intuitive buyer experience

Who You Are

• A strong advocate for the customer, balanced with business outcomes

• Comfortable operating in fast-changing environments

• Confident making decisions with minimal direction

• Skilled at influencing without authority

• Highly organized, accountable, and delivery-focused

• Analytical, pragmatic, and results-oriented

Qualifications

• Bachelor’s degree or equivalent experience

• 5+ years of Product Management or Product Development experience

• Experience owning customer-facing digital products (marketplace, eCommerce, or SaaS)

• Strong ability to translate business needs into technical requirements

• Experience working cross-functionally with engineering and design

• Strong written and verbal communication skills

Working Relationships

You will partner closely with:

• Engineering & Technology leaders

• Marketing Strategy

• Business stakeholders

• Customers and buyers for feedback and insights

Travel

• Occasional travel required

Why RB Global

You’ll help shape the future of a large-scale digital marketplace used by buyers around the world. This role offers the opportunity to influence product strategy, improve customer experience, and drive profitable growth across the business.