- Air
- Arlington, TX
- 66 days ago
Vice President of Product Marketing.
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Vice President of Product Marketing: our view in 3 lines...
- The Role:Leads product marketing for an AI-native enterprise readiness platform serving government agencies and industrial suppliers.
- The Person:The person will define product narratives and market positioning, lead go-to-market strategies, create sales enablement materials, and serve as the expert on the Defense Acquisition market and competitor landscape.
- Requirements:The ideal candidate has 15+ years of progressive experience in Product Marketing, at least 3 years in a leadership role, knowledge of the U.S. Department of War or Federal procurement process, and a bachelor's degree; MBA is preferred.
About the role
Company Description
Air is the leader in Enterprise Readiness. Our mission is to establish readiness as a real-time condition that is continuously achieved. Today, a dangerous Readiness Gap exists between what the front line needs and what is delivered. Our AI-native platform, Air Enterprise Readiness, aligns development, production, delivery, and sustainment into one coordinated execution system for government agencies and industrial suppliers. By revealing true capacity, exposing real constraints, coordinating resources, and executing at the speed of operational demands, the front line gets what it needs to succeed.
Job Description
We are seeking a visionary Vice President of Product Marketing to define and execute the go-to-market (GTM) strategy for Air Enterprise Readiness platform and AI-enabled applications. This leader will be responsible for market positioning, messaging, sales enablement, and driving product adoption within the national security community and branches of the military.
In order to do this job well a candidate must possess deep experience in B2B enterprise software/SaaS marketing, exceptional communication and leadership skills, and a strong understanding of the U.S. Defense/Federal market and procurement process.
This role is a full-time position located out of our office in Arlington, VA
This role may require up to 15% travel.
Scope of Responsibilities
- Define and articulate the company's product narratives, value propositions, and market positioning to internal and external audiences.
- Lead and execute GTM strategies for new product launches, feature releases, and market expansion.
- Develop comprehensive sales enablement materials, including competitive analysis, battle cards, and presentations for the Air's sales team.
- Serve as the expert on the Defense Acquisition market, customer segments, and competitor landscape to inform product roadmap and marketing campaigns.
Qualifications
- U.S. Citizenship is required
Required Skills:
- 15+ years of progressive experience in Product Marketing, with at least 3 years in a leadership role (Director/VP) at a B2B enterprise software or SaaS company
- Bachelor's degree in Marketing, Business, or a related field; MBA is preferred.
- Proven knowledge of the U.S. Department of War (DoW) or Federal procurement process and defense technology market.
- Demonstrated ability to drive and manage complex GTM initiatives and lead cross-functional teams.
Desired Skills:
- Current possession of a U.S. security clearance, or the ability to obtain one with our sponsorship.
- Experience in or exposure to the nuances of a startup or other entrepreneurial environment.
- Experience marketing AI/ML-enabled analytics platforms or complex data solutions.
We firmly believe that past performance is the best indicator of future performance. If you thrive while building solutions to complex problems, are a self-starter, and are passionate about making an impact in global security, we’re eager to hear from you.
Air is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
