HOME Digital Marketing & Strategy (Senior) Channel Marketing Specialist (m/f/d)
TP-Link Deutschland GmbH VERIFIED EMPLOYER

(Senior) Channel Marketing Specialist (m/f/d).

Digital Marketing & Strategy Full-Time

(Senior) Channel Marketing Specialist (m/f/d): our view in 3 lines...

  • The Role:This role is for an experienced channel marketing specialist focused on B2B partner marketing in Germany and Austria.
  • The Person:The person will create local channel marketing plans, run integrated and account-based campaigns, manage partner MDF activities, localise website and marketing content, and build partner relationships.
  • Requirements:The ideal candidate has several years of experience in B2B marketing, demand and lead generation, CRM systems, marketing automation tools, and fluent German and English.

About the role

Your Responsibilities:

  • Develop and execute country-specific channel marketing plans for Omada by TP-Link in Germany and Austria to strengthen partner engagement, generate end-customer demand, and contribute to sales pipeline growth.
  • Collaborate with sales, product, and central marketing teams to deliver integrated campaigns within budget, prioritizing activities with measurable ROI.
  • Develop targeted account-based marketing programs for strategic distributors, resellers, and solution partners.
  • Localize and manage website and marketing content using content management systems, ensuring relevance for local markets, brand consistency, and a positive user experience.
  • Manage partner MDF activities, including budget negotiations, joint planning, campaign execution, cost tracking, performance measurement, and ROI analysis. 
  • Build and maintain strong partner relationships to drive engagement, loyalty, and channel sales growth. 

Your Profile:

  • Degree in Marketing, Business Administration, Economics, or a comparable field.
  • Several years of experience in B2B marketing is required; experience in the technology industry is considered an advantage.
  • Experience in demand and lead generation, CRM systems, and marketing automation tools. 
  • Excellent communication and stakeholder management skills. 
  • Fluency in German and English, both written and spoken.

What we offer:

  • An independent role with growing responsibilities in an innovative, and market-leading international company. 
  • A friendly and motivated team and excellent opportunities to develop yourself within the company.
  • Partial home office possible (1 day per week).
  • An attractive salary with target-related OTE bonus.
  • 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
  • Company pension scheme (betriebliche Altersvorsorge).
  • Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
  • Employee referral award. 
  • Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
  • Ergonomic office chairs and height-adjustable workplaces.
  • Modern office with free parking places.
  • Free drinks and good tea and coffee.
  • Employee discounts on our wide range of our products.
Published August 7, 2026
Location Düsseldorf, Germany
Job Type Full-Time