- Binance
- Hong Kong, Hong Kong
- 8 days ago
Binance Accelerator Program - User Growth - Lifecycle Operations Intern.
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Binance Accelerator Program - User Growth - Lifecycle Operations Intern: our view in 3 lines...
- The Role:This role supports user growth at a global cryptocurrency exchange by improving lifecycle recommendations and the journeys of new and active users.
- The Person:The person will coordinate teams on user journey improvements, configure and monitor vouchers and tasks, prepare recommendation materials, track click and conversion performance, research competitor journeys, and support localized content and strategy.
- Requirements:The role requires Excel or Google Sheets proficiency and English/Mandarin bilingual ability, with basic data analysis and familiarity with SQL or data visualization tools preferred.
About the role
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world.
About the Role
Join the User Growth team to work on lifecycle operations and AI-driven personalized recommendations. You'll help put our recommendation strategies into action, coordinating with cross-functional teams, setting up and launching vouchers and tasks, and improving the new-user and active-user journeys to raise engagement and conversion. You'll work daily with global and Chinese-speaking teams.
What You'll Do
- Cross-functional alignment: Coordinate multiple teams (Operations, Product, UI/UX, Algorithm, Data, Legal, and regional teams) on the user
- journey optimization project, tracking requirements and progress so every team delivers on time.
- Voucher and task setup: Create, configure, check, and monitor vouchers and tasks so operations run smoothly and configurations are accurate.
- Recommendation materials: Help build recommendation materials (education content, trending news, campaign guidance), track click and conversion performance, and suggest improvements.
- User journey research: Walk through core user journeys, study the best experiences from competitors, identify friction points, and propose practical improvements.
- Localization support: Work with regional teams to understand local user preferences and support localized content and strategy.
What We're Looking For
- Currently enrolled in a Bachelor's or Master's program. Business, Marketing, Data Analytics, Economics, Communications, or related fields preferred.
- Strong communication and coordination skills, with the ability to manage multiple teams and tasks at once. Detail-oriented and organized.
- Quick learner with a strong sense of ownership, comfortable taking initiative in a fast-paced environment.
- Proficiency in Excel or Google Sheets.
- Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.
Nice to Haves
- Previous internship in user growth, user operations, campaign operations, or project management.
- Basic data analysis skills, and familiarity with SQL or data visualization tools.
- Interest in crypto, fintech, or internet user growth.
- Experience using Binance or other exchange products.
Why Binance
- Shape the future of finance
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle challenging projects in a fast-paced and innovative enviornment with autonomy
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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