Moonpig Group plc operates as an e-commerce platform specializing in personalized greeting cards, flowers, gifts, and experiences through brands like Moonpig, Greetz, Buyagift, and Red Letter Days. It leads the UK and Netherlands online greeting card and gifting markets with approximately 70% share in the UK. The company leverages technology including AI personalization and composable commerce to serve millions of customers annually.[1][2][3][5]