Imprint is a fintech company that designs, launches, and manages co-branded credit card programs for consumer brands through a B2B2C model. The company provides a technology platform enabling brands to create customized credit products with embedded rewards, underwriting, and customer insights capabilities. Imprint partners with major brands like Crate & Barrel, Rakuten, Booking.com, H-E-B, and Brooks Brothers to modernize the co-branded credit card experience.