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CooperCompanies VERIFIED EMPLOYER

Senior Director, Brand Marketing.

Digital Marketing & Strategy Full-Time

Senior Director, Brand Marketing: our view in 3 lines...

  • The Role:Senior marketing leader role focused on brand positioning, differentiation, and integrated marketing campaigns for a global contact lens business.
  • The Person:The person will refine brand positioning and differentiation, drive integrated marketing campaigns, build brand awareness and affinity, and coordinate with sales, customer marketing, professional affairs, legal, regulatory, and finance.
  • Requirements:The role calls for brand positioning, differentiation, integrated marketing campaigns, brand awareness, brand affinity, and consistent brand experience across customer touchpoints.

About the role

At CooperVision, a business unit of CooperCompanies (Nasdaq: COO), we’re driven by a unified purpose of helping people experience life’s beautiful moments. We are connected through our shared values - dedicated, innovative, friendly, partners, and do the right thing. As a leading global manufacturer of contact lenses, we are committed to helping improve the way people see each day. Through our diverse lens portfolio, we tackle the toughest vision challenges – including astigmatism, presbyopia, and childhood myopia. We offer the most complete collection of spherical, toric, and multifocal products available, enabling us to fit 99% of all contact wearers. Learn more at www.coopervision.com

  • This role is not eligible for employer-sponsored work authorization now or in the future. Applicants must be authorized to work in the United States on a permanent and ongoing basis without the need for future sponsorship (i.e., H1B, STEM OPT extensions, TN, etc.)
  • This position requires full-time onsite work (5 days per week) in Victor, NY and is not eligible for relocation assistance.

 

Job Summary:

The role will be responsible for refining our brand positioning and differentiation, driving integrated marketing campaigns, building brand awareness and affinity and ensuring consistent brand experience across customer touchpoints.  The role entails a high level of partnering with sales, customer marketing, professional affairs and other commercial stakeholders such as legal, regulatory, and finance to ensure aligned and comprehensive programs that contribute to CVI Americas commercial outcomes.

Published July 27, 2026
Location Victor, CO
Job Type Full-Time