Physician Relations & Marketing Coordinator.

Physician Relations & Marketing Coordinator

Location: Surrey, BC (must be willing to travel between clinic locations as needed: Surrey, Coquitlam, Abbotsford)
Department: Operations & Marketing
Employment Type: Full Time
Compensation: $22–$27/hour, commensurate with experience
Work Arrangement: Hybrid flexibility available following onboarding

About the Role

Fraser Valley Cataract & Laser (FVCL) is looking for an outgoing, personable, and organized Physician Relations & Marketing Coordinator to help strengthen our relationships within the optometry and healthcare community while supporting FVCL's marketing initiatives.

This is a people-focused marketing role combining physician and referral relations, community outreach, event coordination, and hands-on marketing support.

The ideal candidate enjoys meeting people, building professional relationships, making phone calls, coordinating events, and taking ownership of projects. You'll become a familiar and trusted point of contact for our referring clinics while also supporting newsletters, social media, marketing materials, campaigns, and other communications.

This role would suit someone with experience in sales, business development, customer service, account management, hospitality, healthcare, event coordination, or marketing.

Key Responsibilities

Physician Relations & Community Outreach

• Build and maintain strong relationships with referring optometrists, physicians, and their clinic teams.
• Conduct regular outreach through phone calls, email, and occasional in-person clinic visits.
• Communicate FVCL's services and procedures to referring clinics in a professional and approachable manner.
• Coordinate delivery of educational materials, marketing collateral, and appreciation items.
• Identify opportunities to strengthen existing relationships and develop new referral partnerships.
• Track outreach activity and referral trends and provide basic reporting to leadership.

Marketing & Communications

• Support marketing initiatives promoting FVCL and BC LASIK services, including LASIK, ICL, Blepharoplasty, cataract surgery, and other services.
• Assist with social media content, newsletters, email communications, and promotional campaigns.
• Create and update basic marketing materials using Canva and existing brand guidelines.
• Coordinate content days, including staff photography, video, and promotional materials.
• Assist with website content updates and online reputation management.
• Coordinate printed marketing materials and resources for referring clinics and community partners.
• Follow up with patient responses that are left on Google Review and other patient review platforms
• Help maintain a consistent and professional FVCL brand across marketing channels.

Advanced graphic design, SEO/SEM, paid advertising, and website development are not the primary focus of this role and may be supported internally or by external partners.

Events & Engagement

• Take ownership of physician dinners, educational evenings, appreciation events, and other community initiatives.
• Create invitations, manage communications and RSVPs, book venues, and coordinate event logistics.
• Attend events and represent FVCL as a welcoming and professional host.
• Coordinate post-event follow-up and track engagement.

Reporting & Collaboration

• Track basic marketing, outreach, and referral KPIs.
• Maintain accurate physician and referral contact information.
• Prepare simple reports and summaries for leadership.
• Work collaboratively with clinical, administrative, and marketing team members.
• Manage assigned projects and communications from planning through completion.

What We're Looking For

We're looking for someone who is naturally good with people and enjoys building relationships.

You are:

• Outgoing & personable – comfortable meeting new people and building rapport.
• Confident – comfortable making calls, sending emails, visiting clinics, and representing FVCL at events.
• Organized – able to manage multiple projects, deadlines, RSVPs, and follow-ups.
• Proactive – takes ownership and doesn't need to be told every next step.
• Professional – represents FVCL with warmth, confidence, and credibility.
• Creative – has an eye for presentation and can work with tools such as Canva.
• Analytical – comfortable tracking basic KPIs and identifying trends.
• Collaborative – enjoys working with a variety of people and departments.

Preferred Experience

1–3 years of experience in one or more of the following is preferred:

• Sales or business development
• Customer service or account management
• Marketing or communications
• Healthcare or medical administration
• Hospitality or event coordination
• Community outreach or other client-facing roles

Healthcare experience is an asset but not required.

Experience with Canva, Google Workspace, Microsoft Office, social media, email marketing, or website CMS platforms is an asset.

A valid BC driver's licence and reliable transportation are required for occasional referring-clinic visits.

What Success Looks Like

Success in this role is measured by the relationships you build and the initiatives you deliver, including:

• Strong, positive relationships with referring clinics.
• Consistent and meaningful outreach to our physician community.
• Successful physician and community events.
• Effective marketing communications and campaigns.
• Accurate tracking of outreach, referral, and marketing activity.
• A consistent and professional FVCL brand presence.
• Proactive ownership and follow-through.

Why Join FVCL?

Fraser Valley Cataract & Laser is a locally owned, physician-led organization committed to exceptional eye care and patient experiences throughout the Fraser Valley.

We offer:

• Hybrid work opportunities following onboarding.
• A collaborative and supportive team environment.
• Variety across marketing, relationship management, events, and healthcare.
• The opportunity to make a visible impact within a growing local healthcare organization.

How to Apply

If you're a people person who enjoys building relationships, creating great experiences, organizing events, and bringing marketing ideas to life, we'd love to hear from you. Please submit your resume and a brief cover letter telling us about your experience and why this role interests you. Fraser Valley Cataract & Laser is an equal opportunity employer. We thank all applicants for their interest; however, only those selected for an interview will be contacted.