Head of Growth Marketing.

<h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">About Spendesk</strong></span></h2><p><span>Spendesk is a profitable, fast-growing spend management platform pioneering the future of company spend. We're building a world-class GTM organisation and entering our next ambitious growth phase across Europe.</span></p><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">About the role</strong></span></h2><p><span>As Head of Growth Marketing, you'll report to the VP of Marketing and own the full growth marketing function — from paid acquisition and lifecycle to website, experimentation, and marketing ops. You'll lead a team of marketers and growth engineers, acting as a senior GTM leader with deep technical expertise, strong commercial instincts, and the executive presence to represent growth at the highest levels of the organisation.</span></p><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">What you'll own</strong></span></h2><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Acquisition &amp; Pipeline Growth</strong></span></p><p><span>Own the end-to-end demand generation engine, driving pipeline and revenue growth across key European markets. Develop a diversified channel strategy across paid social, paid search, and more — continuously optimising mix based on unit economics and ROI.</span><br></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Performance Marketing</strong></span></p><p><span>Lead and scale paid media channels (paid social, paid search) with a structured test-and-learn framework, maintaining CAC within agreed thresholds.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Website &amp; Experimentation</strong></span></p><p><span>Own website performance and a CRO roadmap across UX, messaging, and technical performance — championing a culture of rigorous A/B testing and experimentation across the GTM org.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Lifecycle &amp; Nurture</strong></span></p><p><span>Design and run nurture programmes to drive both funnel conversion</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Growth Engineering &amp; Marketing Technology</strong></span></p><p><span>Lead our growth engineering capability and own the martech stack — including data infrastructure, attribution, and AI-powered automation. Ensure all activity has clear tracking and measurement in place.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Marketing Ops &amp; Reporting</strong></span></p><p><span>Own marketing operations end-to-end — CRM hygiene, lead routing, attribution, and sales handovers. Build a single source of truth for growth reporting trusted by the VP Marketing, CEO, and leadership team.</span><br></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Leadership &amp; GTM Collaboration</strong></span></p><p><span>Build, lead, and develop a high-performing team of marketers and growth engineers. Act as a key GTM leader — working closely with Sales, Product Marketing, and RevOps, and representing growth at executive level with clarity and commercial conviction.</span></p><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Your impact (key metrics)</strong></span></h2><ul><li><p><span>Inbound pipeline volume and quality</span></p></li><li><p><span>Marketing-attributed revenue and ROI by channel</span></p></li><li><p><span>Marketing blended &amp; paid CAC</span></p></li><li><p><span>Website conversion rates</span></p></li><li><p><span>Experimentation velocity</span></p></li></ul><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Who we're looking for</strong></span></h2><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Technically deep, commercially sharp</strong></span></p><p><span>You understand how systems, data flows, and tooling work. You can architect attribution from scratch, hold your own with engineers, and make smart martech decisions — paired with strong commercial instincts and a clear ability to connect marketing to business outcomes.</span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3"><br></strong></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Leadership &amp; coaching credentials: </strong>8+ years in growth or performance marketing in B2B SaaS, with a clear track record of scaling demand gen engines and developing high-performing teams.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Executive presence and communication</strong></span></p><p><span>Credible and clear in a room with senior leaders. You translate complex data into compelling narratives, make a case for investment, and understand what it means to be a strategic partner, not just a function head.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Scientific and rigorous</strong></span></p><p><span>You build structured experimentation and prioritisation frameworks, with deep expertise in analytics and attribution. You run on data, not gut feel.</span></p><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Martech &amp; growth stack expertise</strong></span></p><p><span>Demonstrated expertise across marketing automation, CRM, paid media, analytics tooling, AI-powered workflows, and data infrastructure.</span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3"><br></strong></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">A collaborative GTM player</strong></span></p><p><span>You've worked in tight partnership with Sales, Product Marketing, and RevOps. You design lead handovers and pipeline accountability that make the whole GTM machine run better.</span></p><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">About the process</strong></span></h2><ol><li><p><span>HR Screening</span></p></li><li><p><span>Hiring Manager Interview</span></p></li><li><p><span>Case Study</span></p></li><li><p><span>Chat with the CEO</span></p></li></ol><p></p><h2><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">About Our Benefits</strong></span></h2><p><span>Our culture is built on trust, empowerment, and growth — with benefits to match!</span></p><ul><li><p><span>Flexible on-site and remote policy</span></p></li><li><p><span>Lunch 60% funded by Spendesk (Swile Card)</span></p></li><li><p><span>Alan Premium health insurance</span></p></li><li><p><span>A Gymlib pass to let off steam after a productive day at work</span></p></li><li><p><span>Access to </span><a target="_blank" href="http://Moka.care"><span>Moka.care</span></a><span> for emotional and mental health wellbeing</span></p></li><li><p><span>Latest Apple equipment</span></p></li><li><p><span>Great office snacks to fuel your day</span></p></li><li><p><span>A positive team to work with daily!</span></p></li></ul><p></p><p><span><strong id="docs-internal-guid-655f965b-7fff-ebc1-6f17-9ffdc7ad8cc3">Diversity &amp; Inclusion</strong></span></p><p><span>At Spendesk, we're committed to fostering an environment where all differences are encouraged, supported and celebrated. We're building our culture for everyone, with everyone. Our goal is to attract and build a diverse, equal and inclusive team, where everyone feels welcome and we truly embrace and encourage people from all backgrounds to apply.</span></p>