- Hilton
- Watford, Hertfordshire
- Full-Time
- 31 days ago
Director Content Marketing & Discoverability.
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Director Content Marketing & Discoverability: our view in 3 lines...
- The Role:Leads Hilton EMEA’s content marketing and discoverability function, focused on multilingual content, SEO and AI-driven discoverability across owned digital channels.
- The Person:The person will lead the governance, operational delivery and evolution of Hilton’s multilingual content ecosystem across owned digital channels and manage the transition to an integrated Content Effectiveness function.
- Requirements:The role requires multilingual content, localisation and discoverability specialists, with Search/Answer Engine Optimisation, SEO/AEO and AI-driven discoverability.
About the role
The Director, Content Marketing & Discoverability will lead Hilton EMEA's integrated Content Marketing & Discoverability function. The role is accountable for the governance, operational delivery and continuous evolution of Hilton's multilingual content ecosystem across owned digital channels. Leading a multidisciplinary team of multilingual content, localisation and discoverability specialists, the Director will ensure Hilton's content strategy delivers measurable impact through culturally relevant customer experiences, Search/Answer Engine Optimisation (SEO/AEO) and AI-driven discoverability.
As consumer discovery rapidly evolves through AI-powered search and large language models, the Director will lead the transition from a traditional content marketing model to an integrated Content Effectiveness function, where content quality, discoverability and performance are managed as one connected capability.
How We’ll Help You Thrive
At Hilton, the hospitality we’re known for doesn’t end with our guests. We proudly invest in our Team Members’ wellbeing, supporting you through all of life’s moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*:
- Incredible travel perks – Enjoy 110 nights of deeply discounted travel, with room rates as low as $40 USD/night at our world-class hotels through our Go Hilton travel program
- Own a piece of Hilton – Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future
- Paid parental leave – Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents
- Personalized caregiving support – Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones
- Crisis concierge – In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care
- Mental health resources – Your wellbeing comes first. Through our Care for All hub, we provide resources to help our Team Members to care for themselves, care for members of their team, and care for their loved ones. Eligible Team Members receive free counseling and support through our best-in-class Employee Assistance Program (EAP)
*Benefits availability may vary depending on Team Member’s location as well as terms and conditions of employment and are subject to the terms and conditions of each specific program/plan.
