Influencer + Affiliate Marketing Specialist.

<p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">About the Role</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Vida Group is seeking an Influencer Specialist to manage influencer, UGC, gifting, and affiliate programs across the brand portfolio. This role will own partnerships from talent identification and vetting through contracting, creative development, execution, and reporting, while helping build a scalable creator and affiliate ecosystem that drives awareness, consideration, and sales.</span></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">The ideal candidate has strong experience managing influencer partnerships end-to-end and understands what makes a creator the right fit for a brand&mdash;not just based on follower count, but on audience, content quality, engagement, brand alignment, and ability to drive action. They should also be comfortable managing contracts and negotiations, discussing creative directly with creators, and using performance data to inform future partnerships.</span></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;">&nbsp;</p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;"><strong>Compensation</strong>: $65,000&ndash;$85,000</span></p><p class="MsoNormal" style="margin-bottom: 2.0pt; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Key Responsibilities</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Influencer &amp; Creator Partnerships</span></strong></p><ul><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Manage influencer partnerships end-to-end: vetting, contracting, negotiation, briefing, approvals, execution, and reporting</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Evaluate creators based on audience, engagement, content quality, brand fit, and performance</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Build and maintain a pipeline of creators for paid, gifted, UGC, and ongoing partnerships</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Negotiate rates, deliverables, and contract terms, including redlining agreements</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Develop creative briefs and collaborate directly with creators on content ideas and execution</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Manage content approvals and ensure deliverables meet brand and business objectives</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Identify opportunities to extend high-performing partnerships across UGC, affiliate, gifting, and paid campaigns</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Partner with Social and Creative to amplify high-performing creator content</span></li></ul><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Affiliate &amp; Gifting</span></strong></p><ul><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Manage affiliate programs across ShopMy, LTK, and other creator platforms</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Vet and identify high-potential affiliate and gifting partners based on audience fit, content quality, and performance</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Manage gifting strategy, product seeding, outreach, and follow-up</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Build relationships with affiliate platforms and manage activations and opportunities</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Identify opportunities to convert strong gifting partners into affiliate or paid relationships</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Monitor affiliate performance and optimize partners to drive traffic, conversion, and revenue</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Reporting &amp; Optimization</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Track influencer and affiliate performance across reach, engagement, traffic, conversions, and revenue</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Develop campaign recaps with key results, learnings, and recommendations</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Use performance insights to optimize creator selection, content, gifting, and investment</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Maintain organized tracking of partnerships, contracts, deliverables, costs, and performance</span></li></ul><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Qualifications</span></strong></p><ul><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">3&ndash;5 years of experience in influencer marketing, creator partnerships, bonus: affiliate marketing</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Proven experience managing influencer partnerships end-to-end</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Hands-on experience with influencer contracts, negotiations, and redlining</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Strong understanding of what makes a creator a strong brand fit, including audience, content, engagement, credibility, and aesthetic alignment</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Experience briefing creators and collaborating on creative concepts and content</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Strong understanding of influencer content and what drives awareness, consideration, engagement, and conversion</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Hands-on experience with gifting and seeding</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Strong analytical skills and ability to report on influencer and affiliate performance</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Highly organized with strong attention to detail and ability to manage multiple partnerships and deadlines simultaneously</span></li></ul><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">&nbsp;</span></strong></p><p class="MsoNormal" style="margin-bottom: 0in; line-height: normal; mso-layout-grid-align: none; text-autospace: none;"><strong><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Preferred Experience</span></strong></p><ul><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Experience working within a DTC, fashion, beauty, lifestyle, or consumer brand</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Experience with platforms like ShopMy, LTK or similar </span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Experience building always-on creator or UGC programs</span></li><li class="MsoNormal" style="line-height: normal;"><span style="font-size: 10.0pt; font-family: 'Calibri',sans-serif; mso-font-kerning: 0pt;">Existing knowledge of creator talent within fashion, beauty, lifestyle, or adjacent categories</span></li></ul><p>&nbsp;</p><p><em>Thank you in advance for your interest in this opening. Vida Shoes International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status. At this time, only qualified candidates will be contacted. </em><em>Direct applicants only, no third-party staffing inquiries, please.</em></p><p>&nbsp;</p><p>#LI_ONSITE</p>