HOME Digital Marketing & Strategy Director, Managed Offers Marketing
American Express VERIFIED EMPLOYER

Director, Managed Offers Marketing.

Digital Marketing & Strategy Full-Time

Director, Managed Offers Marketing: our view in 3 lines...

  • The Role:This role leads marketing for managed offers and cross-sell initiatives for Small Business and Corporate Middle Market customers.
  • The Person:The person will lead strategy and execution for cross-sell and offer marketing, oversee dialogic marketing programs, partner with Product and Marketing teams, and build the roadmap for future offer capabilities.
  • Requirements:The posting calls for insight-led, integrated marketing, dialogic marketing programs, and close partnership with Product, US SME, GCS Marketing, and field teams.

About the role

At American Express, our culture is built on a long history of innovation, shared values, and a commitment to backing our customers, communities, and colleagues. As part of Team Amex, you will play a critical role in shaping how we engage our most valuable business customers and drive growth across an expanding set of enterprise priorities. 

The US SME Managed Customer Marketing (MCM) team is responsible for deepening relationships with Small Business and Corporate Middle Market customers through insight-led, integrated marketing. As MCM continues to scale offers for managed-specific “spend and get” offers, welcome bonus offers for new Cards acquired via field cross sell and cross sell for Business Line of Credit and One AP. 

How will you make an impact in this role? 

As Director, Managed Offers Marketing, you will lead strategy and execution across Small Business and Corporate Card cross sell, managed-specific “spend and get” offers and Business Line of Credit and One AP cross sell. This high-impact leadership role is accountable for driving cross sell, engagement, and spend, while ensuring strong alignment with field teams and enterprise partners. 

You will oversee dialogic marketing programs, partnering closely with Product, US SME, and GCS Marketing to deliver measurable growth. You will play a key role in scaling existing offer strategy and building the roadmap for Corporate offers and future capabilities and strategy for “spend and get” offers as well as advancing how we deliver connected customer experiences across channels. 

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.​
Published July 16, 2026
Location New York, NY
Job Type Full-Time