- Holo-Light GmbH
- Ismaning, BY
- Full-Time
- 5 days ago
Marketing Manager.
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Marketing Manager: our view in 3 lines...
- The Role:This role is for an experienced B2B marketing manager focused on SEO, content, PR, paid campaigns and social media for an XR company.
- The Person:The person will own SEO, write and publish content, run paid and social campaigns, handle press relations, coordinate quotes and case studies, and report on campaign performance in HubSpot.
- Requirements:The ideal candidate has several years in B2B marketing covering SEO, content and PR, plus experience running paid campaigns, using HubSpot and Semrush, and speaking English and German.
About the role
WHAT WE ARE LOOKING FOR
We are looking for a Marketing Manager to own Hololight's written content and the channels it goes out through. This is a broad, hands-on role in a small team: you will run SEO, paid campaigns, PR and organic social, and own the campaign data behind them. Our design and video production stays in-house, so you can focus on content, channels and results.
YOUR MISSION
- Own SEO end to end: keyword strategy, content and editorial planning, ranking performance (Semrush, HubSpot)
- Keep us visible as search shifts to AI-generated answers (GEO/AEO)
- Write the content: articles, landing page copy, press releases, case study text
- Plan and run paid campaigns
- Own press relations: pitch and work with journalists directly
- Coordinate with partners and customers on quotes and case study content
- Write and schedule organic social media posts
- Own campaign data and reporting in HubSpot
- Work closely with our in-house design and video production on campaigns
YOUR PROFILE
Experience
- Several years in B2B marketing covering SEO, content and PR
- Proven track record running paid campaigns and reporting on performance
- Hands-on with HubSpot or a comparable marketing/CRM platform
- Confident with SEO tools such as Semrush
Skills & Mindset
- Strong writer, able to produce both press-ready and search-optimised content
- Comfortable engaging journalists, partners and customers directly
- Data-driven: tracks rankings and campaign performance, and acts on what the numbers show
- Entrepreneurial and self-directed, comfortable owning channels end to end in a small team
- Fluent in English and German (both mandatory)
WHAT YOU GET
- Own a broad, high-impact part of marketing at a fast-growing enterprise XR company
- Work directly with a small, hands-on marketing team and close to leadership
- Shape how Hololight is seen in the market, in an industry defining itself right now
- Flexible / Remote / Hybrid work (depending on candidate and region)
- High level of responsibility and room for personal growth

