- PHIHONG USA
- Fremont, CA
- Full-Time
- 7 days ago
Bilingual Marketing Manager.
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Bilingual Marketing Manager: our view in 3 lines...
- The Role:This role is for a marketing professional who develops B2B marketing and communication strategy for a power supply business across global markets.
- The Person:The person will develop and implement B2B marketing and communication strategy, lead product marketing, define product positioning, oversee integrated communications and media plans, and manage executive communication for the senior leadership team.
- Requirements:The ideal candidate has a Bachelor's Degree, minimum 5 years of experience in corporate/marketing communications or public relations management, strong analytical skills, experience in market research, and is bilingual in Mandarin Chinese.
About the role
Marketing Manager
Role and Responsibilities:
- Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
- Analyze marketing data to identify key insights, market trends, and best practices to inform strategic decision-making.
- Collaborate with cross-functional teams to strengthen the Phihong brand message in the power supply market.
- Lead product marketing strategy, working closely with sales to identify and attract the right customers for new products.
- Define product positioning and ensure alignment with the needs of target audiences.
- Work closely with global teams to ensure successful implementation of marketing strategies.
- Oversee integrated communications, media strategy, and plans.
- Develop and manage marketing materials, including corporate and product-related collateral, website content, and social media assets.
- Manage executive communication for the senior leadership team, including presentation materials.
- Present ideas and final deliverables to internal sales teams and communicate with sales leaders about event implementation.
Requirements:
- Bachelor’s Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline.
- Minimum 5 years of experience in corporate/marketing communications or public relations management, either in-house or with an agency.
- Strong analytical skills and experience in market research.
- Experience in public speaking and demonstrated project management capability preferred.
- Experience in the automotive industry is a plus.
- Excellent communication and interpersonal skills, with sensitivity to international cultural differences.
- Bilingual in Mandarin Chinese.
Benefits:
- 401(k) matching
- FSA Accounts
- Dental insurance
- Health insurance
- Vision insurance
- Life insurance
- Paid time off
Phihong is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
This is a fully onsite position located in Fremont, CA; Monday- Friday from 10 am to 7 pm.

