HOME Digital Marketing & Strategy Junior Go-To-Market Specialist (m/f/d)
TP-Link Deutschland GmbH VERIFIED EMPLOYER

Junior Go-To-Market Specialist (m/f/d).

Digital Marketing & Strategy Full-Time

Junior Go-To-Market Specialist (m/f/d): our view in 3 lines...

  • The Role:This role supports the planning and launch of consumer products by coordinating work between internal teams and tracking launch progress.
  • The Person:The person will support launch plans and milestone tracking, consolidate sales forecasts and pricing from channel teams, coordinate inventory with Supply Chain, collect market insights, and prepare launch performance reports.
  • Requirements:The ideal candidate has business-fluent Chinese and English, German language skills, Microsoft Excel, PowerPoint, and data analysis tools, and familiarity with German Retail, E-commerce, or Distribution channels.

About the role

Your Responsibilities:

1. GTM Planning & Launch Support (40%)

  • Support the preparation and execution of GTM plans, launch timelines, and readiness activities.
  • Help coordinate activities between Retail, E-commerce, Distribution, Product Management, Marketing, and Supply Chain teams.
  • Assist in tracking launch milestones and identifying potential risks or dependencies.
  • Support communication and alignment with global teams.

2. Channel & Commercial Coordination (30%)

  • Assist in consolidating sales forecasts, pricing information, and marketing plans from channel teams.
  • Support Retail and E-commerce teams with product listings, promotions, and launch activities.
  • Coordinate with Supply Chain teams to monitor inventory availability and product allocation.
  • Help maintain launch schedules and execution trackers.

3. Market Insights & Sales Enablement (20%)

  • Collect and summarize market, customer, and competitor insights.
  • Support the creation and distribution of launch materials, product information, and sales enablement content.
  • Assist with coordinating product training sessions and launch communications.
  • Help track marketing activities and media coverage related to product launches.

4. Performance Tracking & Continuous Improvement (10%)

  • Monitor launch KPIs, sales performance, and product availability.
  • Prepare reports and presentations for internal stakeholders.
  • Support post-launch reviews and document key learnings and improvement opportunities.

Your Profile:

  • Bachelor's degree (completed or near completion) in Business, Marketing, Engineering, Computer Science, or a related discipline.
  • Strong organizational skills and the ability to collaborate with multiple stakeholders.
  • Interest in consumer electronics, networking, smart home products, or technology markets.
  • Analytical mindset with the ability to work with data and spreadsheets.
  • Business-fluent Chinese and English are required; German language skills are strongly preferred.
  • Familiarity with German Retail, E-commerce, or Distribution channels is a plus
  • Experience with Microsoft Excel, PowerPoint, and data analysis tools is required.

What we offer:

  • An independent role with growing responsibilities in an innovative, and market-leading international company. 
  • A friendly and motivated team and excellent opportunities to develop yourself within the company.
  • Partial home office possible (1 day per week).
  • An attractive salary with target-related OTE bonus.
  • 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
  • Company pension scheme (betriebliche Altersvorsorge).
  • Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
  • Employee referral award. 
  • Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
  • Ergonomic office chairs and height-adjustable workplaces.
  • Modern office with free parking places.
  • Free drinks and good tea and coffee.
  • Employee discounts on our wide range of our products.
Published October 29, 2026
Location 01 Germany - Düsseldorf, Germany
Job Type Full-Time